Bm² Glossary > Definitions > Objectives
The Bm² uses various terms that are common in the business language, or that may come from other backgrounds. Those terms, most of the time, are used in specific ways, or are given restrictive meanings in the frame of the present theory. A few terms are also specific to the Bm². The following glossary gives a definition of those terms in order to clarify the way they are used here or what they refer to.
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Objectives: The "Objectives" element of the Bm2 defines why the general processes of the Business Activity are performed, and why they should be performed in a certain way. Defining the Objectives element is specifying the matter (the object) of the BM.